Navigating the Cloud: Best Practices & Successes

I attended the Techpoint Innovation Summit '09 in Indianapolis, Indiana and Clayton Christensen, Harvard Business Professor, was the keynote speaker.  He spoke about "disruption innovation" and the way that it drives innovation that upsets the apple cart for the incumbent providers of products and services.   One interesting service he pointed out was Salesforce CRM.  CRM systems typically were only affordable by large corporate entities that had large central systems and a corporate WAN to distribute access  throughout the corporation. Salesforce is a CRM system that provides enterprise level functionality, accessibility and scalability to the smallest of businesses, even a single person business, as long as they have High Speed Internet in Indiana.  Another disruptive innovation that offers enterprise level functionality, including call center capability, is Fonality Trixbox IP PBX.   Call centers typically are six figure capital investments requiring a large staff to support.   Fonality Trixbox is a VoIP PBX Solutions that can be implemented for about 20% of the cost and it integrates with Salesforce CRM.  The combination of the two can enable a start up or SMB compete with the large Fortune 500 corporation at a fraction of the cost.